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Search Engine Optimisation
Have you got a nice website that doesn't bring you many leads?
If a company derives revenue from its website - regardless of
whether that is from advertising, direct sales, or lead generation - then
the main focus, even before the site is built, should be in working out
how to drive targeted traffic to that website.
The Internet is still a level playing field. A site built for a few
hundred pounds can easily receive more traffic than a similar site
built for millions.
Often you will see in search results tiny companies with amateur websites ranking higher than well known blue chip companies for the
same search results. 65% of click throughs from search engines come from
the first page of displayed results (around 10 listings). 98% of all
click throughs come from the first 3 pages.
If your site is not being found in these first 3 pages, then you can
assume you are almost invisible on the web. It’s a bit like having
an expensive printed catalogue and keeping all the copies locked away.
Search Engines are the number one tool for delivering targeted
traffic to websites.
They are also one of the most cost effective means with the best
conversion rates of any advertising medium. Search Engines are one
of the only mediums that generate targeted active traffic. Users are
normally searching for a specific solution to a problem - whether
that
be information acquisition or purchase related.
We can help by:
Conducting website audits to recommend improvements to existing
sites
Constructing highly search engine optimised pages (doorway pages)
that target specific keywords and phrases
Monitoring the top keyword phrases for particular subjects and
industries
Researching new online methodologies and techniques to improve
results
Submitting sites to search engines and portals, by hand and by
intelligent software
Allowing dynamically generated sites to be "deep indexed" by
search
engines
Providing comprehensive reporting and monitoring of sites search
engine traffic
Providing a fully outsourced web promotion solution to maintain a
clients search engine presence
Don’t believe we are any good? Check out our own listing:
Try searching for the terms “strategy consulting” on Google. Last
time we checked, we were ranked number one out of 1,500,000 sites.
We will be happy to give you other phrases and sites we have optimised for, on request.
View the following pages for more details about the Search Engine Optimisation Services we provide:
Have you got a nice website that doesn't bring you many leads?
All quotes are taken directly from written references, and originals are available on request. For details of recent work,